How To Build Your Sports Coaching Business

Published by:

picture of a coach giving instructions to the players

Coaching is one of the most important aspects of almost all sports. Many studies have shown that the results achieved by a sports team are directly related to the quality of coaching they have received. Talent alone is not enough. To really excel at any sport, that talent needs to be harnessed and channeled in the right and most productive direction. This is where coaching comes in.

It is a coach’s job to make sure that his team works together and flawlessly. They have to be able to see the overall picture of the team as a whole and figure out the bottlenecks and what is holding them back as a team. They also have to be aware of the players’ talents and use each player in the parts of the game where they would be most effective.

If you are interested in coaching and want to build your own coaching business, it is first important to realize that extensive experience in the particular sport is almost essential. The more experience you have, the better your chances of success are.  Although coaching and playing the sport are 2 separate skills, experience in the sport indicates that you have been a player yourself and been through similar experiences as the people you are going to be coaching.

picture of a coach giving instructions to the players

Secondly, you will have to establish a reputation and earn points in the community of coaching. Earning points refer to the number of times a team has won a major game or tournament under your coaching. When your teams are winning consistently, you will start getting a reputation and become known in the community. To amplify and accelerate this process, make sure that you have your own website so that people who are interested in finding out more about your can access this information conveniently. Use social media to post your activities and victories. Hiring a local SEO expert Melbourne can give you all advantages of using web traffic to improve the online presence of your business and gain a reputation faster than ever!

Often times, organizations such as schools and small league clubs will look for a coach for their them online. So make sure that your website is well optimized so that these people can find you. These may be smaller contracts but they will help you build your reputation. To get this kind of organic traffic, you will have to find the best SEO consultant in the city. They will make sure that you get leads and exposure through your website.

Consider having a video on your website and all your social media platforms so people can see you. It makes their experience better and people are more likely to give you a phone call when they have seen a video of you. In the video, explain what services you offer and don’t hesitate to enlist some of your accomplishments and the teams that have won games or tournaments under your coaching.

These things can get really get you up and running fairly quickly if implemented correctly. Once you start gaining some traction in the community and establish a presence in the market, then your career is likely to take off at a much rapid pace as you might start getting some major contracts. Coaches have to, often, take on contracts that can last for several months or years. Although it can be a stressful job with a fair bit of uncertainty, it also has its rewards and can be very fulfilling.

Do You Want To Learn Softball?

Published by:

Fastpitch softball is now one of the team-participation sports played in the United States. It has a special place in people’s heart and the people who get involved in this sport tend to get very attached to it. There are so many nuances of the game that are being studied now extensively that adds, even more, science and fun to the game. The tiniest things and maneuvers can have a huge impact on the pitch and this is why this game has the kind of attention to detail on the players’ parts that most other games do not.

On the other hand, a sport like a baseball is much more fast paced. There is a lot of action and it moves much faster. There isn’t as much action in Softball, but there is more tension and the game really builds up. Having said that, as the name suggests, Fastpitch softball can also move pretty fast. The batter typically does not get much time to decided because the pitch is so fast! This means the skill of batting relies more on intuition and comes through practice, as it is in most sports that require in-the-moment thinking rather than careful deliberation.

Fastpitch Vs Slowpitch Softball

If you have heard of Fastpitch softball, then it’s quite likely you have heard of Slowpitch as well. Slowpitch softball does not require the amount of dedication, travel, or skill that Fastpitch does. Most of the differences between Slowpitch and Fastpitch were designed to give more control of the game to the batting side, to make the game more even-sided.

Now if you want to learn Softball and you are just getting into it, then you might want to start by getting acquainted with the rules of the game. There is ample information available online where you can read the basics. You can also watch training and demonstration videos on YouTube. With so much free information available online these days, you have a plethora of choices available at your fingertips.

However, it can also be a little confusing because, on free media websites such as YouTube, Wikipedia, Reddit etc, the information is mostly “crowdsourced”, which means that it is populated by readers. As such, you may come across some inconsistencies and find yourself getting confused at times as to which of the 2 iterations of the information is true. So if you would like to be more efficient with your learning, then it is best to invest in a DVD training course of some kind that teaches the basics of the game. If you want to keep up with the latest, you can check the United States Specialty Sports Association website.


Once you have this information, however, it is time to get into action! That’s right, you’re not going to learn any sport by just reading about it. Partner up with some friends, or family and start playing. Make mistakes, get embarrassed. That is how you learn. It is also advisable that you do NOT decide which side of the game you want to focus on (pitcher vs batter) until you get on the field. When you start playing, you will soon find out which of the two you like more of. In fact, you might even have some natural talent. Once you discover this, it is time to focus on your strengths and hone in on that skill. But do not ignore the other parts of the game. You need to be proficient at all parts of the game but specialize in only one. Coaching can help a lot when it comes to improving your skills. Read our post about sports coaching here.

Marketing & Sponsors

If you get to level where you start playing professionally or in local tournaments and games of prizes or events, then you might need to look for sponsors. You will find that it is not too difficult to find sponsors for these event games because companies are often looking for that kind of local exposure and local sports games are a great way for them to advertise. In fact, they might even help you do some marketing and advertising for the game/event itself to attract more people because it is in as much of their interest as yours.